Archive for the ‘As Seen In’ Category

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Joseph Alexander Gets Style Tips from Fashion Editor Jennifer Heebner at JCK

November 25, 2011


Hot off the JCK red carpet is a great interview with Joseph Alexander, from West Coast Jewelry,  and Jennifer Heebner, Senior Editor for JCK Magazine,  discussing the best colors and trends of the season.Pink Crystal Bib

Jennifer states that in the jewelry world “pink is the color of the year”.  You can add pink to your wardrobe by introducing a statement crystal bib, or something a little more low key such as this beautiful “Disco Night” pink crystal bead from the Pacific Beads Collection.

Rose-cut CZ Dangle Post Earrings Jennifer also states that “rose quartz, and red” are very popular this year. It is the “season of the ear”, and “high up necklines”.  Not only do I completely agree, but I can’t wait to start wearing beautiful dangle earrings such as these Gold Plated Sterling Silver Rose-cut Dangle Earrings.
Turquoise Dangle Post Earrings
West Coast Jewelry offers so many great choices, such as these elegant Gold-plated sterling silver simulated turquoise earrings.

Jennifer also stated that the “trends off the red carpet are a lot of green, from Emerald to Tourmaline”.

Some great ideas for this trend are these beautiful Sterling Silver Pear Shaped Dark Green Threader Earrings.

These would be beautiful to wear with a high neckline, and are right on trend for winter fashion.  You can dress these up for a holiday party at the office, or are great for everyday wear with jeans and a light colored cashmere sweater.

These 14K Square Green Amethyst Earrings are another elegant option to show off the winter trend. Square Green Amythest Earrings

When asked “What are some great Men’s trends that you are seeing?,  Jennifer states that “Titanium is a great option” as well as “Big bold bracelets with a wide band and lots of patterns” . West Coast Jewelry offers some great Bold Bracelets in Titanium. This Titanium Men’s Link Bracelet is a great classic option for a Christmas gift that he is sure to wear for years to come. Titanium Men's Link Bracelet

If you are looking for something a little more fashion forward, then this Titanium Men’s Link Bracelet with Black Carbon Fiber Accents is a wonderful option.

Check out other options for gift ideas at www.westcoastjewelry.com, or give us a call and we can help you with your shopping needs.

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Trends from JCK Las Vegas: Pacific Beads

September 10, 2011
Ari Mahller at JCK

Ari Mahller at JCK

We catch up with Ari Mahller, Founder and President of West Coast Jewelryon the show floor at JCK Las Vegas, the largest jewelry trade show in the United States.

Ari talks about the continued popularity of sterling silver and glass beads such as Pandora, Chamilia, Troll Beads as well as West Coast Jewelry’s own Pacific Beads Collection.

West Coast Jewelry’s Pacific Beads collection launched early 2010 with 2 distinct and unique glass bead collections, the Pacific 925, and Pacific Coastal Collections.  Additionally, the Pacific CrystalBeads Collection adds some bling to each unique bracelet or necklace created.

Pacific 925 Bead

Pacific 925 Bead

The Pacific Beads 925 collection was created to offer a comparable product to the name brand designer bead collections at a fraction of the price.  The Pacific 925 beads are sold individually and each features a solid 925 sterling silver core, stamped with the “PACIFIC” brand twice on one side, and stamped “PACIFIC 925″ on the other.  With 100 distinct colors offered in the Pacific 925 collection, every bracelet or necklace will be a unique masterpiece.

Pacific Coastal Bead

Pacific Coastal Bead

The Pacific Beads Coastal Collection is our more affordable alternative.  Featuring an almost overpowering 300 glass bead designs, the Pacific Coastal Collection spans the color palette from vivid pinks and blues to calming greens and golds.  Sold in 3 packs, the Coastal Collection offers the most flexibility and affordability of any branded bead collection on the market.  The glass beads are capped with a sterling silver plated alloy core, which is how such striking glass beads are available at a fraction of the cost of other sterling silver beads.

Pacific Crystal Bead

Pacific Crystal Bead

The Pacific Crystal Collection feature colorful designs that can be used in conjunction with either the Pacific 925 or Pacific Coastal collections. Sold individually, the Pacific Crystals are created from silver plated alloy as well making them much more affordable than similar beads from other brands.

Below are a few samples of bracelets created from the Coastal Collection Beads and sold by West Coast Jewelry as “Coastal Creations” ranging in price from $39.95 and up for complete bracelets.  Considering that other brands often sell a single bead for that price, the Pacific Beads Coastal Collection is an affordable luxury sure to impress!

Pacific Beads

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Video Interview: Inside Weddings’ Rebecca Verma on Mens alternative metal jewelry.

September 1, 2011

In the first of our series of interviews with respected magazine editors and writers, West Coast Jewelry’s  Joe Alexander and  Inside Weddings’  Jewelry Editor - Rebecca Verma, discuss the latest styles and trends for men’s jewelry, and what men are looking to for a great alternative to traditional precious metals.

Rebecca discusses how alternative metals , stones, and ceramic rings are becoming very popular, and that men are leaning towards these alternatives to achieve a striking look at an affordable price. These are items “they can wear everyday”, states Rebecca Verma. This is a great look for “active men” who want something a little different. With the durability and functionality of these metals, men will feel comfortable wearing them all day, everyday.

See the huge selection of men’s alternative metal rings at West Coast Jewelry.com

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Jewelry tips from Mad Men’s Joan Holloway

June 28, 2011

The pen necklace has come back with a vengance due to Mad Men’s character, Joan Holloway, played by the lovely Christina Hendricks. This fashionable yet utilitarian piece is almost always gracing the lovely Joan Holloway. We have 4 different designs of this same iconic piece.  It has come to truly define her entire style and character.

However lately, I have been struck by Christina’s personal style as opposed to the costumes she wears on the show.

Still simple-chic and definitely not “trendy”, she is a beautiful and modern lady who exudes a timeless elegance with almost everything she wears! These Crystal Vine Post Earrings are subtly beautiful and an affordable way to emulate her sophisticated style.

This recent Red Carpet look has caught my eye.

Looking amazing in this little black dress, Christina goes minimal with her bling and sports a single textured metal cuff.  Its nice to see someone on the  Red Carpet who doesnt feel the need to go over the top with their jewelry,can embrace simplicity, and who isn’t afraid to show off her curves.

We offer a series of these Cuffs to bring a simple shine to any outfit.

Get in touch with your inner Joan Holloway and get all looks you see here at West Coast Jewelry.

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Liven up those winter blues…

January 12, 2011

Bundling up and keeping warm doesn’t have to bog down your style.  Bring out your brightly colored jewelry and put an end to your drab wintery look.

But turquoise in January? Although clothing and accessories have a symbiotic relationship, the beauty of jewelry is that it does not discriminate. There are no rules when it comes to accessorizing your outfits. Keep in mind that  jewelry is meant to enhance your look, not just match it. So go ahead, mix it up..just don’t get too crazy.

Sterling Silver Turquoise & Amethyst Multi-Stone Earrings

Beautiful semi-precious stones adorn this versatile piece

Blake Lively pairs turquoise jewelry with a jewel tone dress

.925 sterling silver with polished turquoise beads

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